Gupta, Ratish. “Study on Factors Affecting Buying Decision of Customers and Impact of CRM in Real Estate Sector With Special Reference to Indore City”. ADHYAYAN: A JOURNAL OF MANAGEMENT SCIENCES 6, no. 1 (June 1, 2016): 61-70. Accessed July 31, 2025. https://smsjournals.com/index.php/Adhyayan/article/view/2019.